Privacy policy

Last updated: April 1, 2026

Naturalizer operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Naturalizer is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, address, billing address, shipping address, phone number, and email address. Please note that effective 31 May 2026, providing an accurate recipient email address and/or Australian mobile number is mandatory for all domestic parcel shipments to comply with carrier requirements.

  • Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.

  • Account information including your username, password, security questions, preferences and settings.

  • Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.

  • Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.

  • Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.

  • Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;

  • Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;

  • From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;

  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

  • Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences, to arrange for shipping, and to facilitate any returns and exchanges. This includes providing mandatory recipient contact details to our shipping partners to ensure successful delivery, provide tracking updates, and enable automated redirection to parcel lockers or collection points.

  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail.

  • Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity.

  • Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, and to maintain our business relationship with you.

  • Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process.

     

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

 

  • With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, and fulfillment and shipping partners who require mandatory recipient contact details to complete delivery).

  • With business and marketing partners to provide marketing services and advertise to you.

  • When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products.

  • With our affiliates or otherwise within our corporate group.

  • In connection with a business transaction such as a merger or bankruptcy, or to comply with any applicable legal obligations.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside. To learn more, you can visit the Shopify Consumer Privacy Policy.

Third Party Websites and Links

The Services may provide links to websites operated by third parties. We do not guarantee and are not responsible for the privacy or security of such sites. We recommend you review their privacy and security policies.

 

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us to request that it be deleted.

 

Security and Retention of Your Information

No security measures are perfect, and we cannot guarantee "perfect security." How long we retain your personal information depends on factors such as maintaining your account, providing Services, complying with legal obligations, or resolving disputes.

Your Rights and Choices

Depending on where you live, you may have the following rights:

  • Right to Access / Know.

  • Right to Delete.

  • Right to Correct.

  • Right of Portability.

  • Managing Communication Preferences.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below.

Complaints

If you have complaints about how we process your personal information, please contact us. Depending on where you live, you may have the right to appeal our decision or lodge your complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in, including relying on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses where applicable.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised policy and update the "Last updated" date.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, please call or email us at info@comfortcoshoes.com.au or contact us at: 1 Gateway Court, Coomera, QLD, 4209, AU